#Campaign Tracking

2 posts tagged

March 13, 2026 · Thought Leadership

Campaign attribution without UTMs: the email address is the tag

UTMs break on forwards. CRM tags depend on reps. Email-based campaign attribution survives every handoff. Compare four methods and find the right fit.

March 13, 2026 · Technical Guides

Partner referral lead tracking: attribution that actually sticks

Partner referral lead tracking breaks at four handoff points. Learn how email-based attribution eliminates manual tagging and fixes partner referral tracking.